Poor Richard's Branding Yourself Online
Author: Bob Baker, The Buzz Factor
Pages: 350 (trade paperback book)

Print: $29.95 US + S/H || ORDER

If you're looking for a book on corporate branding, look elsewhere. If you seek low-cost, high-impact tactics to establish a rock-solid identity for yourself online, this is the resource you need.

My new book gives you essential tips and tools to effectively create a brand name for yourself and use the Internet to tell the world about it. In this book, you'll discover:

* What personal branding is, why you need it and how to use it to further your goals

* The best ways to determine your ideal brand image and the methods for hammering home that image so it makes the most impact in the least amount of time

* Effective online and offline strategies for branding your image and identity onto the computer screens and into the consciousness of the masses