MusicDish e-Journal - July 22, 2017
MusicDish Advertising Network
» HOME » INSIDER SCOOP » CAREER TIPS » MUSIC SPOTLIGHT » MUSICDISH*CHINA
» INDUSTRY INTERVIEWS » NEWS BEAT » DIGITAL SKOOL » OPEN REVIEW » MUSICDISH EDELWEISS
Search MusicDish e-Journal (Advanced)
Subscribe To MusicDish e-Journal
About | Contact | Advertise | RSS | Submit Article | Submit News | Artist Development | Premium PR Distribution
Mi2N | MusicDish*China | MusicDish Network | MusicDishTV | Urban Music News Network

Viacom Names Martha Riley As Senior Vice President Of Music Sales For Viacom Media Networks
Riley will provide the strategic connection between Viacom's Music and Entertainment Ad Sales group and the Music and Logo Group brands
By Mi2N
(more articles from this author)
2014-01-18
Comment | Email | Print | RSS

Viacom Inc. promoted Martha Riley to Senior Vice President, Music Sales, with sales responsibility for the company's Music and Logo Group, which includes MTV, MTV2, mtvU, VH1, VH1 Classic, Palladia and Logo. Based in New York, Riley will report directly to Jeff Lucas, Head of Sales for Music and Entertainment at Viacom.

In her new role, Riley will provide the strategic connection between Viacom's Music and Entertainment Ad Sales group and the Music and Logo Group brands it supports. She will work closely with channel leadership to drive ad sales strategy and products that are consistent with each brand, its content and its overall goals. Riley will foster collaboration among Ad Sales, Integrated Marketing, Programming, Scheduling and Digital to develop marketing solutions that leverage the company's creative and cross-platform capabilities in full to achieve client objectives.

"Our Ad Sales team and its marketing solutions are at their best when they're fully aligned with the creative content of our brands across every screen," said Lucas. "Martha is a big picture, innovative thinker who knows how to get the most out of our content for our clients in a way that resonates with our audiences."

Riley is a twenty-year veteran of Viacom, and during that time she has worked extensively with the company's Music and Logo Group brands. Most recently, she served as Vice President of Sales for the Music Group, with responsibility for New York-based ad sales across MTV, MTV2, mtvU, VH1 and Logo. Earlier, Riley was Director of Sales for MTV2. She joined Viacom as a Sales Planner in 1993.

Related News from Mi2N:
» Viacom Names Martha Riley As Senior Vice President Of Music Sales For Viacom Media Networks


Home » News Beat » Viacom Names Martha Riley As Senior Vice President Of Music Sales For Viacom Media Networks
Permalink:http://www.musicdish.com/mag/?id=13511
Email |Print |Comment |RSS

back | top


MusicDish Advertising Network

News Beat

» Music Works International Expands Team, Roster and Global Reach

» ASCAP and YouTube Reach Multi-Year Agreement for US Performance Rights

» Supreme Court Rules Unanimously In Favor Of The Slants

» Longtail Music Provides an Alternative to the On-Demand Algorithm

» Magna Entertainment Invests In Rock Icon Label Loud & Proud Records

News Beat Directory



» [2017-07-05] Music Streaming Service: The Next Frontier For Tesla And Elon Musk; Critical Of Existing Streaming Algorithms And The Quality Of Their Playlists, Elon Musk Promised To Build A Music Service Feature For Tesla Vehicles

» [2017-07-05] Generation Z: Meet The Young Millennials; Teens Value Video Platforms For Music Discovery And Social Engagement, But, As They Develop As Music Consumers, Look To Audio Streaming Services

» [2017-07-04] MusicDish Review: Xi'an Post-Punk Band FAZI 3rd Album "Heart Of Desire"; With Their Usual Blunt Directness, FAZI Once Again Created Music That Awakens The Listeners, Arranged Thick And Deep, Graceful, Velvety Sounds To Adorn This Album

» [2017-07-04] Aloft Hotels And MTV Spotlight Top Asia Pacific Music Talent; Aspiring Musicians Are Invited To Submit Original Songs For A Chance To Win A Mentorship By MTV And US$10,000 To Fund Their Music Journey

» [2017-06-29] Canadian Sounds In China (CSC); July 1 Is Canada's 150th Anniversary And We're Using This Opportunity To A Soft Launch A New Project Called Canadian Sounds In China

» [2017-06-28] QQMusic: From Streaming Service To Integrated Music Content Producer; This Update Pushes QQMusic One Step Closer Towards Becoming An Integrated Music Content Producer

» [2017-06-25] Music Works International Expands Team, Roster And Global Reach; International Booking Agency Builds On Momentum To Push Reach Outward And Upward

» [2017-06-25] BMG Partners With Chinese Social Network Momo; The Deal Will Provide An International Showcase For Emerging Social Media Stars From China

» [2017-06-21] MusicDish Music Releases In China: SLC, HearIM, Tom Ricci, Voodoo Swing; MusicDish*China Has Been Releasing Independent Music To The Major Music Platforms, Reaching Over 90% Of Mainland Chinese Music Listeners

» [2017-06-21] ASCAP And YouTube Reach Multi-Year Agreement For US Performance Rights; The Mutual Goal Of This Agreement Is To Work Together To Ensure That ASCAP Members Get Paid More Fairly And Accurately For The Use Of Their Music On YouTube

» [2017-06-20] Supreme Court Rules Unanimously In Favor Of The Slants; Asian-American Rock Band Wins Long-running Battle With The Trademark Office Over Their Name In A Victory For Free Speech

» [2017-06-18] Longtail Music Provides An Alternative To The On-Demand Algorithm; Live Broadcasts Are Brought To The Forefront To Assist Listeners In Music Discovery
MusicDish Advertising Network

follow MusicDish on
Follow MusicDish on Twitter

Mi2N Music PR

Versatile Haitian American Singer/Songwriter Natalie Jean Releases New World Album

Sound Behavior Troupe Take A Swipe At Bay Area PC Culture In Latest Single

Handshake & Ice Cream Helps Artists Monetize Their Facebook Followers

NABIHA Comes Good On 'IOU' To Fans

Joe Deninzon & Stratospheerius Sign To Melodic Revolution Records

First Acts For ADE LIVE Announced: Hercules & Love Affair, Fatima Yamaha, Anna Of The North, Phlake, Vessels And More

Gospel Blues Singer/Songwriter, Kimberlee M. Leber, Reveals How To 'Fight The Good Fight Of Faith' In Her New Music Video



Websites: Mi2N | MusicDish*China | MusicDish Network | MusicDishTV | Urban Music News Network
Services: Submit Article | Submit News | Submit Video | Artist Development | Premium PR Distribution

Copyright © 1997-2017 MusicDish LLC., all rights reserved.
About MusicDish e-Journal | Contact Us | Advertise | RSS | Internships