MusicDish e-Journal - April 26, 2015
MusicDish Advertising Network
» HOME » INSIDER SCOOP » CAREER TIPS » MUSIC SPOTLIGHT » MUSICDISH*CHINA
» INDUSTRY INTERVIEWS » NEWS BEAT » DIGITAL SKOOL » OPEN REVIEW » MUSICDISH EDELWEISS
Search MusicDish e-Journal (Advanced)
Subscribe To MusicDish e-Journal
About | Contact | Advertise | RSS | Submit Article | Submit News | Artist Development | Premium PR Distribution
Mi2N | MusicDish*China | MusicDish Network | MusicDishTV | Urban Music News Network

Huawei to License NQ Mobile's Music Radar for Ring Back Tone (RBT) Services and Apps
Expands international reach of NQ Mobile's popular audio discovery technology following rapid user adoption and reaches a new milestone of 6 million searches per day
By Mi2N
(more articles from this author)
2014-03-23
Comment | Email | Print | RSS

NQ Mobile announced Huawei will integrate NQ Mobile's Music Radar audio search and discovery technology into Huawei's ring back tone (RBT) services and applications. The Huawei contract, which follows agreements with other high-profile companies including China Mobile, TTPod and Kugou in China, will significantly expand monetization of NQ's technology through consumers purchasing the songs they hear as part of Huawei's RBT services.

As the largest RBT supplier in the world, Huawei selected NQ Mobile's revolutionary, content-based music information retrieval (MIR) application for its ability to offer a more streamlined user experience and increased accuracy, which will increase customer satisfaction and sales through IVR and applications.

Available for both Android and iOS platforms, Music Radar has generated rapid organic user acquisition while attracting high-profile partners in China. The innovative audio recognition technology, which can even discover matching audio files from input that is sung or hummed, has been licensed by China Mobile for their Migu mobile music service brand, as well as integrated with China's largest music players TTPod and Kugou. Music Radar officially launched in October 2013, and has reached a new daily search query milestone of more than 6 million searches per day.

"The rapid growth and market interest in Music Radar is a testament to our belief that applications and services for entertainment search and discovery are increasingly important as our smartphones evolve into portable entertainment devices," stated co-Founder and co-CEO of NQ Mobile, Henry Lin. "Music Radar is just one example of what we can do with the underlying audio recognition technology, and NQ is well positioned to build on its success to meet the rapidly changing technology needs globally while becoming more useful and integrated with our partners and end consumers."


Home » MusicDish*China » Huawei to License NQ Mobile's Music Radar for Ring Back Tone (RBT) Services and Apps
Permalink:http://www.musicdish.com/mag/?id=13558
Email |Print |Comment |RSS

back | top


MusicDish Advertising Network

MusicDish*China

» INTRO Electronic Music Festival: Interview With DJ Weng Weng

» VUE Audiotechnik Establishes VUE China

» March 28, 2015: A Black Day for Yaogun (Chinese Rock)

» Inside All That Matters: John Cappo, CEO, AEG China

» Inside All That Matters: Shen LiHui, Founder, Modernsky Entertainment

MusicDish*China Directory



» [2015-04-07] INTRO Electronic Music Festival: Interview With DJ Weng Weng; INTRO Music Festival, China's Biggest Electronic Music Festival, Will Be Held This May 1st In Beijing's Chaoyang Park

» [2015-04-06] VUE Audiotechnik Establishes VUE China; VUE Audiotechnik China Will Offer The Entire Complement Of VUE Products As Well As Provide Technical Support For All Integrated Systems

» [2015-04-03] March 28, 2015: A Black Day For Yaogun (Chinese Rock); A Bad Practical Joke Played On China's Rockers? 330 Festival, MIDI Festival And Strawberry Festival Get Cancelled

» [2015-03-31] Inside All That Matters: John Cappo, CEO, AEG China; John Cappo Will Discuss The Structures Of Modern Brand And Artist Partnerships In Live Entertainment

» [2015-03-31] Inside All That Matters: Shen LiHui, Founder, Modernsky Entertainment; Shen LiHui Will Be Sharing Insights About The Independent Music Scene In China

» [2015-03-31] Rock In Rio Teams With Fanstang To Stream Festival In Mainland China And Integrate Chinese Music Into Future Shows; First Rock In Rio Festival Stream Starts With US Festival Weekends May 8-9 And 15-16 [China Standard Time May 9-10 And 16-17]

» [2015-03-31] Inside All That Matters: Marc Vincent, President, Sennheiser Greater China; Marc Vincent Will Discuss Sound Architecture For Festivals And Venues, And Creating Branded Content From Live And Recorded Music

» [2015-03-31] Inside All That Matters: John Cappo, CEO, AEG China; Inside All That Matters: John Cappo, CEO, AEG China

» [2015-03-31] Inside All That Matters: Shen LiHui, Founder, Modernsky Entertainment; Inside All That Matters: Shen LiHui, Founder, Modernsky Entertainment

» [2015-03-31] Inside All That Matters: Marc Vincent, President, Sennheiser Greater China; Inside All That Matters: Marc Vincent, President, Sennheiser Greater China

» [2015-03-30] ReverbNation And SESAC To Nurture Emerging Artists; Strategic Relationship Provides A Path For ReverbNation Artists To Become Part Of The SESAC Community

» [2015-03-24] Veteran Chinese Rocker Wu Tong Presents "Song Of The Sheng"; Veteran Chinese Rocker Wu Tong Presents "Song Of The Sheng"
MusicDish Advertising Network

follow MusicDish on
Follow MusicDish on Twitter

Mi2N Music PR

Let's Rock This Game! Music Marathon Rocks China

Aminita Satori Releases "Where Language Fails" As Intellectual Stoners Rejoice

"Musicians At Play" Foundation Debuts With First Concert - "The Vintage Masters Of Swing" Headlines The Broad Stage In Santa Monica On June 13th

Chinese Rockers Second Hand Rose To Perform Paleo Festival, One Of Europe's Largest Music Events

ArtistMax To Present Three-Day Artist Development Sessions At LAs Legendary Village Studios

Piece Of The Rack: Eventide H3000 Factory Plug-In $150 Off

IQzic Music Discovery Platform Now Open To All

Eventide Announces H9 Max Spring Giveaway



Websites: Mi2N | MusicDish*China | MusicDish Network | MusicDishTV | Urban Music News Network
Services: Submit Article | Submit News | Submit Video | Artist Development | Premium PR Distribution

Copyright © 1997-2015 MusicDish LLC., all rights reserved.
About MusicDish e-Journal | Contact Us | Advertise | RSS | Internships