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SOTX 2014, Developing Chinese And Western Music Industries
SOTX is the only Chinese platform with a long-term commitment to the joint development of Chinese and Western music industries
By Eric de Fontenay (Founder & Publisher)
(more articles from this author)
2014-03-25
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Founded in 2011, Sound of the Xity (SOTX) is an annual event in China. It is the only Chinese platform with a long-term commitment to the joint development of Chinese and Western music industries. SOTX' core program consists of SOTX EXPO and SOTX FEST. SOTX EXPO is devoted to bringing Chinese music culture abroad by using market principles, while SOTX FEST provides audiences the most cutting-edge music experience.

SOTX EXPO, is the only music project which uses a market-oriented method to export Chinese music culture into the world. And it is now the biggest and most effective international music industry trade event in China with the highest level of delegates and largest number of international exhibitors. SOTX's audience include Chinese and foreign music institutions, musicians, music projects, business brands, media as well as multi-industry institutions and projects. The primary activities are high-end themed panel discussions, keynote speeches, project proposal group meetings, one-on-one speed meetings, music trade fair, showcases and much more. Reaching related areas of technology, internet, fashion, art, design and movie, SOTX's cooperation network now covers 15 countries of 5 continents.

The SOTX FEST lineup was announced, including stellar acts such as DJ Code, Daddy G (core member of Massive Attack), Howie B, Albert Kuvezin, Suyang, Moxizishi and Taiwan's RED. Concert tickets for SOTX FEST as well as SOTX EXPO registration (including FEST ticket) are both available on the SOTX website.

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