Show Your Red&Green And Support China's Second Hand Rose #UselessRockUSA Tour
To help raise awareness of the tour and inspire a little creativity amongst old and new fans, we're launching the #UselessRockUSA Red&Green campaign on social media
This October, one of mainland China's biggest rock bands Second Hand Rose will be launching its inaugural #UselessRockUSA Tour, with stops in NYC, Philadelphia, Boston and Washington DC. To help raise awareness of the tour and inspire a little creativity amongst old and new fans across USA, we're launching the #UselessRockUSA Red&Green campaign on social media.
To participate, all you need to do is to snap a picture of yourself (yes... a selfie) wearing Second Hand Rose's signature Red&Green colors. The key here is to use your imagination and have some fun. It could be clothes, accessories, makeup,... we've included some fun shots from the team above to give you can idea.
Next, share the photo on Facebook and/or Weibo using #UselessRockUSA and PledgeMusic link http://pledgemusic.com/projects/secondhandrose
The twenty five (25!!) most popular (ie, shared, viewed, commented) as well as original photos will win Red&Green t-shirt, cap, smartphone cover or Beijing Worker's Gymnasium DVD.
The Red&Green patterns for the band's fashion are designed by lead singer Liang Long and based on the classic floral prints of northeastern China, instantly recognizable throughout the country for the red-and-green color combinations that are considered overly garish in traditional Chinese painting. So show you Red&Green side, share #UselessRockUSA with the world
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