MusicDish e-Journal - November 22, 2017
MusicDish Advertising Network
» HOME » INSIDER SCOOP » CAREER TIPS » MUSIC SPOTLIGHT » MUSICDISH*CHINA
» INDUSTRY INTERVIEWS » NEWS BEAT » DIGITAL SKOOL » OPEN REVIEW » MUSICDISH EDELWEISS
Search MusicDish e-Journal (Advanced)
Subscribe To MusicDish e-Journal
About | Contact | Advertise | RSS | Submit Article | Submit News | Artist Development | Premium PR Distribution
Mi2N | MusicDish*China | MusicDish Network | MusicDishTV | Urban Music News Network

QQMusic: From Streaming Service To Integrated Music Content Producer
This update pushes QQMusic one step closer towards becoming an integrated music content producer
By Pengyu He
(more articles from this author)
2017-06-28
Comment | Email | Print | RSS

Chinese internet giant Tencent's music streaming service QQMusic has released its latest version 7.5 on June 1st. The updated version features a brand new function named Music Public Account. Reviewers believe that this update pushes QQMusic one step closer towards becoming an integrated music content producer.

Technically, the latest QQMusic introduces a whole new section allowing organizations and individuals to publish music related articles, which combine words, pictures, playlists, and videos together to bring users an expanded music experience. Similar with WeChat, QQMusic users can also subscribe, like, comment, and share the articles to social media.


Billboard China QQMusic public account

This new feature gives every user the opportunity to generate and publish more professional and higher quality content on the platform. According to QQMusicís official website, there are four types of Music Public Account that users can apply for: columnist, radio broadcaster, playlist expert and video expert. Professional music content producers such as Billboard China, Kanjian, Metro radio, Musickid, Luowang, and Jam have all joined to be Music Publish Accounts.


Jam QQMusic article "10 Songs Perfect For Weddings

As the biggest music platform in China, QQMusic enjoys 400 million monthly active users, over 100 million of which are daily active users. Besides music, playlists and radio, QQMusic now creates a new way for users to interact with others. Given the huge user base of QQMusic, its Music Public Account will undoubtedly become an appealing channel for music content producers to gain tremendous exposure and traffic. For QQMusic users, this new channel offers a more professional way to enjoy and interpret music. Music Publish Accounts not only help users to find good music, but also introduce the interesting story behind each piece of music, serving like music magazines.

Compared with competitors such as NetEase Music, Xiami, and Kugou, QQMusic has put more effort on building music article section, which reflects its ambition to connect more users and improve user retention through high quality content generation. It provides a new perspective for music platforms to differentiate themselves in the hyper-competitive industry.


Home » MusicDish*China » QQMusic: From Streaming Service To Integrated Music Content Producer
Permalink:http://www.musicdish.com/mag/?id=13920
Email |Print |Comment |RSS

back | top


MusicDish Advertising Network

MusicDish*China

» MusicDish*China October China Label Music Releases And Charts

» Most Girls Smell Good Music Promotion Masterclass and Launch Party

» Canadian Singer/Songwriter & Pianist Michael Kaeshammer To Tour China

» Harmonica Extraordinaire Sugar Blue Performs In Beijing

» Will One Genre Rule Them All? China's Love Affair With EDM

MusicDish*China Directory



» [2017-11-21] Joint Statement By The Nordic Musicians' Unions And British Musicians' Union; Discussions On The Issue Of Gender Inequality, Sexism And Sexual Harassment, The Scale Of Which Had Been Highlighted By The Recent #metoo Campaign

» [2017-11-13] Women Make An Impact On The 2018 MPG Awards Shortlist; Nearly A Quarter Of Those Named This Year Are Female, Proving That Music Production Is No Longer A Bastion For The Boys

» [2017-11-13] The Nashville Musicians Sound Healthcare Plan Rolls Out; Sound Healthcare & Financial Announced The Formation Of A True Group Health Insurance Policy Plan For Musicians And Industry Professionals

» [2017-11-09] Streaming & Listening Diversity - Spotify Case Study; Will Artists Have An Easier Time Finding An Audience, Or Will Streaming Focus Global Attention On A Small Number Of Stars?

» [2017-11-09] Two-Sides Of Copyright Finance: Sound Royalties & Kobalt; Sound Royalties Unearths Millions In Undistributed Royalties While Kobalt Launches Fund To Invest In Music Copyright

» [2017-11-08] Career Moves: ROLI, Live Nation Sweden, Music Glue, BBR Music Group, Warner/Chappell Music Spain & Blue Night Soundscapes; ROLI Chief Creative Officer, Live Nation Sweden Managing Directors, Music Glue Global Head Of Business Development, BBR Music Group VP Of International, Warner/Chappell Music Spain Managing Director And Blue Night Director Of Music Clearance

» [2017-11-08] Europe's Digital Music Leaders Form Alliance; European Digital Music Companies Launch Of Digital Music Europe

» [2017-11-05] Pandora Subscriber Base Grows To Over 5 Million; Pandora Premium Paid Subscribers Cross The 1 Million Milestone In October 2017

» [2017-11-05] Hybrid Studios Announces Online Mastering Services; Engineers Billy Klein And Brian Frederick Spearhead New Online Mastering Effort Through OC Studio

» [2017-11-05] Music Industry Betting On VR & AR For New Revenue; The Music Industry Is Making An Early Bet On VR & AR To Create New Revenue Streams Across All Their Lines Of Business

» [2017-11-04] Sound Royalties Unearths Millions In Undistributed Royalties; Nearly $14 Million In Undistributed Royalties Has Been Found By Music-focused Finance Firm Sound Royalties

» [2017-11-02] MusicDish*China October China Label Music Releases And Charts; Several Tracks From October Releases Have Charted On Chinese Music Portal Kanjian ING Top 10 Weekly Chart
MusicDish Advertising Network

follow MusicDish on
Follow MusicDish on Twitter

Mi2N Music PR

Hybrid Studios To Sponsor Unsigned Only 2018

Twice The Holiday Feel-Good Vibe From NYC Indie Rockers

LOVE MY COUNTRY! Is The Ultimate Compilation Series Featuring 20 Hot New Hits

Getting Restless

Your Favorite Color Releases "Heartache"

Melvin Alan Album "Wonderful Life"

Jean Louisa Kelly Presents A Personal Collection Of Songs From The American Standards And Musical Theater



Websites: Mi2N | MusicDish*China | MusicDish Network | MusicDishTV | Urban Music News Network
Services: Submit Article | Submit News | Submit Video | Artist Development | Premium PR Distribution

Copyright © 1997-2017 MusicDish LLC., all rights reserved.
About MusicDish e-Journal | Contact Us | Advertise | RSS | Internships