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Who is Moses Avalon?
Moses Avalon is currently a top selling author of music business books and education tools in the US music industry.
Mr. Avalon began his career by producing and engineering records for several major and independent record labels. His work with Grammy award winning recording artists has earned him five RIAA Platinum record awards. His sound track compositions have been used in films that have won outstanding achievement awards at Cannes, The New York Expo and WorldFest.
In 1997 Mr. Avalon noticed that all the "how to" books on the music industry were written by attorneys, and not accessible to musicians. He took the opposite approach.
With the release of his first book, Confessions of a Record Producer: How To Survive the Scams and Shams of the Music Business in September in 1998, sales have exceeded expectations. Confessions is currently going into its third printing, is the top selling non-fiction book on the music industry and is required reading in over 20 colleges that have music business programs including. (UCLA, Loyola Law School and NYU)
In the fall of 2001, Mr. Avalon released a follow up book, Secrets of a Negotiating a Record Contract: The Musician's Guide to Understanding and Avoiding Sneaky Lawyer Tricks.
Mr. Avalon was the first non-attorney to lecture the ins and outs of recording contracts at the Chicago Bar, and both the Los Angeles and Florida Continuing Legal Education (CLE) groups. He has been a featured guest in over 50 national radio interviews and his newsletter, Moses Supposes, which features informed editorials on the inner workings of the music business, reaches over 3500 subscribers, and, through syndication, over 50,000 readers. He has created a coveted industry workshop that awards 13.5 CLE credits to attorneys and is attended by industry veterans.
In the past year, two Attorney Generals as well as the Senate Judiciary Sub-Committee on Record Industry Accounting Practices have used Mr. Avalon as a noted consultant. Discussion of Mr. Avalon may be found in the Senate committee's published report (available upon request.). Recently the American Federation of Musician's has asked the Moses Avalon Company to provide lesson plans and oversee the faculty hired to educate Latin American members in a program that is funded by grants from the US Department of Education.
A native New Yorker, Mr. Avalon currently resides in Los Angeles. From there he runs his consulting firm, The Moses Avalon Company (MAC) for the music industry and writes.