MusicDish e-Journal - July 17, 2018
MusicDish Advertising Network
» HOME » INSIDER SCOOP » CAREER TIPS » MUSIC SPOTLIGHT » MUSICDISH*CHINA
» INDUSTRY INTERVIEWS » NEWS BEAT » DIGITAL SKOOL » OPEN REVIEW » MUSICDISH EDELWEISS
Search MusicDish e-Journal (Advanced)
Subscribe To MusicDish e-Journal
About | Contact | Advertise | RSS | Submit Article | Submit News | Artist Development | Premium PR Distribution
Mi2N | MusicDish*China | MusicDish Network | MusicDishTV | Urban Music News Network

Audio Graphics Radio Listener Surveys Reach 50,000
By Mi2N
(more articles from this author)
2006-01-07
Comment | Email | Print | RSS

The online radio audience is coming into focus through RRadio Network surveys. With completion of this 34th survey, more than 50,000 persons have participated.

RRadio Network Survey 34 shows that the internet is replacing the more traditional method of looking up phone numbers. When asked if they use the phone book, or look up phone numbers online, nearly 60 percent of 1854 online radio listeners replied that they "look up phone numbers online." There is little variation in response between gender or age groups.

Time Spent, Each Listening Session

Comparing two RRadio Network surveys (from July 5, 2003, and this Survey 34), there is an 8.4 percent drop in persons listening to online radio for 3+ hours each session. Also, 7 percent fewer persons listen between 1-3 hours each time they tune in.

38.9 percent of Survey 34 respondents say they listen to online radio for more than 3 hours each listening session.

* 38.9 percent - 3 hour +
* 19.3 percent - Listen 2-3 hours Each Listening Session
* 26.7 percent - 1-2 hours
* 14 percent - Less than 1 hour

Audience Predictions, and Their Accuracy

In March 2005, RRadio Network asked what respondents anticipated listening to most in the next twelve months. That survey included a list of six choices: Internet radio, broadcast radio, portable MP3 player, satellite radio, cable music-only channels, and "other."

Of interest are the numbers dealing with listening to broadcast and satellite radio. In March 2005, 7.9 percent of Survey 29 respondents thought they would be listening mostly to satellite radio in one year. Only 3.2 percent reported that is the case today.

Back then, only 15.6 percent thought broadcast radio would be "most listened to" after one year. Yet, Survey 34 shows 25.1 percent of respondents are still listening mostly to broadcast radio.

Related News from Mi2N:
» Audio Graphics Radio Listener Surveys Reach 50,000


Home » News Beat » Audio Graphics Radio Listener Surveys Reach 50,000
Permalink:http://www.musicdish.com/mag/?id=10747
Email |Print |Comment |RSS

back | top


MusicDish Advertising Network

News Beat

» 13 Music Label Sold to MTN

» Darcus Beese Named President Of Island Records

» ASCAP Revenues Top $1.144 Billion In 2017

» BMG Appoints New Creative Directors In Nashville

» Live.me Launches Its First Live Musical Themed Content Series

News Beat Directory



» [2018-06-23] The 2018 MIDEM Silk Road International Music Alliance Signing; International Music Industries Signing Of A Mutual Resource Sharing Agreement With Shanghai Conservatory Of Music & The China Records Group

» [2018-06-06] Screen Music Connect To Explore The Music Of Film, Television And Interactive Media; Created By James Hannigan, Award-winning Composer And Game Music Connect Co-founder, Screen Music Connect Builds On The Success Of The Sold-out Game Music Conferences

» [2018-06-05] Fred Casimir To Develop BMG's Global Recordings Business; As Well As Building BMG's European Infrastructure, Casimir Was Instrumental In Developing BMG's Recordings Business

» [2018-06-03] 13 Music Label Sold To MTN; DSN Music Spins Off Record Label To Albuquerque Music Entrepreneur's New Group

» [2018-06-02] CISAC 2018 Annual Report; A Comprehensive Overview Of The Confederation's Work To Serve 4 Million Creators And 239 Authors Societies Across The World

» [2018-06-02] MusicDish Announces A Love Electric 2018 China Tour; The Tour Will Crisscross Through China With 12 Shows In 8 Cities, Including Guangzhou, Dongguan, Zhuhai, Shenzhen, Kunming, Jiaxin, Wuhan And Beijing

» [2018-06-02] Darcus Beese Named President Of Island Records; Renowned U.K. Music Executive To Join Universal Music Group's U.S. Label Leadership

» [2018-05-17] Avant-Garde Label Maybe Noise Launches In Beijing; The Official Launch Will Be On May 26 At Magnet Theater With A Performance Supporting Its First Vinyl Release: Png Z

» [2018-05-04] Award-Winning Lithuanian Rock Band Colours Of Bubbles "She Is The Darkness" 2018 China Tour; The Tour Will Kickoff In Shanghai Where The Band Will Represent Lithuania During The Country's Signing To The Silk Road Music Alliance

» [2018-05-01] Hollywood Heavyweights Launch New Christian Music Label; Their Debut Release, Firma Collective - Songs For Every Soul, Was Produced By Mgrdichian And Mixed By The Legendary Brian Reeves

» [2018-04-30] Pop Artist Ava King Releases New Single; Paris-born Ava King Decided To Move To Beijing Where She Wrote For One Of The Biggest Chinese Movie Production Companies, HuaYi Brothers

» [2018-04-27] NetEase Cloud Music Sign Distribution Partnership With B2 Music; Chinese Music Streaming Service To Release Billboard "Best Of Asia" Album Series
MusicDish Advertising Network

follow MusicDish on
Follow MusicDish on Twitter

Mi2N Music PR

Aretha Henry To Release Fourth Studio Album, Mrs. Jones

BWH Music Group Releases Hottest Album Of The Summer

Cinq Music Appoints Marcus Spence SVP Of A&R

Hybrid Studios Hosts Student Field Trip Day

Australian DJ Duo NERVO Enter Sports Arena With Unique Volleyball Partnership

2018 Summer Additions Come To Hybrid Studios

Plunky's "Love Makes Us Better" Video Is Cosmic Jazz-Funk



Websites: Mi2N | MusicDish*China | MusicDish Network | MusicDishTV | Urban Music News Network
Services: Submit Article | Submit News | Submit Video | Artist Development | Premium PR Distribution

Copyright © 1997-2018 MusicDish LLC., all rights reserved.
About MusicDish e-Journal | Contact Us | Advertise | RSS | Internships