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MySpace And SNOCAP Announce Major Digital Music Partnership
By Mi2N
(more articles from this author)
2006-08-26
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MySpace, the leading lifestyle portal for discovering culture, announced a partnership with SNOCAP, the first end-to-end provider of digital licensing and copyright management services for the digital music marketplace, that dramatically expands the digital music marketplace for artists and fans everywhere. MySpace will provide artists and record labels with unique tools that enable them to sell their music from their profile pages and distribute a digital storefront across the community.

"MySpace has become one of the largest promotional tools for artists and labels to distribute their music to fans," said Chris DeWolfe, chief executive officer of MySpace. "By introducing a powerful commercial tool set into the industry, we expect to see artists translate their community reach into sales, ultimately allowing more bands to make a living and connect with fans."

Through the partnership, SNOCAP will become the provider of digital music retail tools for MySpace, marking the first music e-commerce deal for both companies. The SNOCAP services will enable artists and labels with registered content to set pricing, create stores, and sell their music in MP3 format. MySpace artists will be empowered to sell their music directly on their profiles and provide fans with the HTML code to create their own digital storefront in support of their favorite bands.

"Up until now bands faced the challenges of content availability, technology and distribution," said Tom Anderson, president of MySpace. "This music service enables artists and labels to oversee their own commercial and distribution platforms while lowering the barriers for all bands to sell music directly to their fans in a way that's easy and totally legal."

"SNOCAP's partnership with MySpace empowers the music community in a profound way by allowing artists to establish direct commercial and social relationships with their fans," said Rusty Rueff, chief executive officer of SNOCAP. "Now, every artist can distribute their music instantly and directly to their fans, making them relevant whether they sell one hundred tracks, ten thousand tracks or ten million tracks."

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