Bob Bakish Appointed President, MTV Networks International
Viacom veteran Bob Bakish has been appointed president, MTV Networks International (MTVNI), reporting to Bill Roedy, who will retain oversight of MTVNI in addition to his global role as vice chairman, MTV Networks.
In the newly created position, Bakish will take on day-to-day management responsibility for MTVNI, including the local and regional operations across Europe, Latin America and Asia-Pacific, as well as International functions and business units. Reporting to Bakish will be the managing directors of the key regions and MTVNI Chief Operating Officer Alex Ferrari, who will continue in his current role.
A 10-year veteran of the company, Bakish is currently Viacom's executive vice president, Operations and Viacom Enterprises, responsible for Strategic Planning, Business Development, Famous Music, Viacom Plus and IS&T. Bakish also heads up the company's cross-divisional marketing council. MTV Networks is a unit of Viacom Inc. (NYSE: VIA - News, VIA.B - News).
In making the announcement, Roedy commented: "Bob's smart strategic skills and long history with the company will be invaluable to MTVNI as we advance our aggressive plans for driving growth and operating performance. Leveraging his extensive experience in managing complex ad sales operations also will be critical to shaping the next phase of growth for our biggest revenue stream -- particularly in the digital arena."
"Bob has a history with MTV Networks, where he has rolled up his sleeves more than once to collaborate and strategize across our division. He brings those skills to the global market, in a newly created role that will set us up for more focused growth and opportunity," said Judy McGrath, chairman and CEO of MTV Networks.
Viacom CEO Philippe Dauman added: "Bob's move from Viacom to MTVN International reflects the importance of reaping the benefits of our leading brand positions around the world as one of Viacom's key growth opportunities. In working closely with Bill, Bob will help accelerate our strategic focus on maximizing our positions in key markets and accelerating expansion in areas like Digital Media, Ad Sales, Nickelodeon and Consumer Products, while driving significant improvement in our international margins."
Bakish said: "I'm excited to join one of the most dynamic and important areas of Viacom's portfolio at a key juncture in its growth trajectory. Having collaborated with MTV Networks International on a number of projects, I already have a strong working relationship with Judy, Bill and his management team and look forward to moving our global strategy forward."
Related News from Mi2N:
» Bob Bakish Appointed President, MTV Networks International
» indieOn Connects Music to the Blockchain
» 13 Music Label Sold to MTN
» Darcus Beese Named President Of Island Records
» ASCAP Revenues Top $1.144 Billion In 2017
» BMG Appoints New Creative Directors In Nashville
News Beat Directory
» [2018-09-16] Live Nation Electronic Asia Inks Deal With Budweiser For Creamfields Festivals; Together, Creamfields And Budweiser Will Focus On Building Entirely New Content For Dedicated Electronic Music Fans Throughout Asia
» [2018-08-23] Andy Ma Appointed Warner Music China CEO; Andy Ma Has Also Been Appointed EVP, Commercial And Business Development For Greater China
» [2018-08-23] IndieOn Connects Music To The Blockchain; IndieOn Is Confident Of Creating A "music Miner" Who Listens More And Grow Their Token Value
» [2018-06-23] The 2018 MIDEM Silk Road International Music Alliance Signing; International Music Industries Signing Of A Mutual Resource Sharing Agreement With Shanghai Conservatory Of Music & The China Records Group
» [2018-06-06] Screen Music Connect To Explore The Music Of Film, Television And Interactive Media; Created By James Hannigan, Award-winning Composer And Game Music Connect Co-founder, Screen Music Connect Builds On The Success Of The Sold-out Game Music Conferences
» [2018-06-05] Fred Casimir To Develop BMG's Global Recordings Business; As Well As Building BMG's European Infrastructure, Casimir Was Instrumental In Developing BMG's Recordings Business
» [2018-06-03] 13 Music Label Sold To MTN; DSN Music Spins Off Record Label To Albuquerque Music Entrepreneur's New Group
» [2018-06-02] CISAC 2018 Annual Report; A Comprehensive Overview Of The Confederation's Work To Serve 4 Million Creators And 239 Authors Societies Across The World
» [2018-06-02] MusicDish Announces A Love Electric 2018 China Tour; The Tour Will Crisscross Through China With 12 Shows In 8 Cities, Including Guangzhou, Dongguan, Zhuhai, Shenzhen, Kunming, Jiaxin, Wuhan And Beijing
» [2018-06-02] Darcus Beese Named President Of Island Records; Renowned U.K. Music Executive To Join Universal Music Group's U.S. Label Leadership
» [2018-05-17] Avant-Garde Label Maybe Noise Launches In Beijing; The Official Launch Will Be On May 26 At Magnet Theater With A Performance Supporting Its First Vinyl Release: Píng Zè
» [2018-05-04] Award-Winning Lithuanian Rock Band Colours Of Bubbles "She Is The Darkness" 2018 China Tour; The Tour Will Kickoff In Shanghai Where The Band Will Represent Lithuania During The Country's Signing To The Silk Road Music Alliance
follow MusicDish on