MusicDish e-Journal - February 24, 2018
MusicDish Advertising Network
» HOME » INSIDER SCOOP » CAREER TIPS » MUSIC SPOTLIGHT » MUSICDISH*CHINA
» INDUSTRY INTERVIEWS » NEWS BEAT » DIGITAL SKOOL » OPEN REVIEW » MUSICDISH EDELWEISS
Search MusicDish e-Journal (Advanced)
Subscribe To MusicDish e-Journal
About | Contact | Advertise | RSS | Submit Article | Submit News | Artist Development | Premium PR Distribution
Mi2N | MusicDish*China | MusicDish Network | MusicDishTV | Urban Music News Network

Mobile Social Networking is The Key to Stay Connected with Consumers
A survey active users in mobile internet illustrates comprehensive synergy effects between mobile social networks, the operators and the mobile phone manufacturers
By Mi2N
(more articles from this author)
2009-03-20
Comment | Email | Print | RSS

A survey conducted by pure mobile social network itsmy.com who surveyed 2,500 active users in mobile internet, shows that there are comprehensive synergy effects between mobile social networks, the operators and the mobile phone manufacturers.

The survey shows that more than 75% of all active mobile social network users in the US and UK would love to have a quick link to their personal operator or phone manufacturer portal on their personal community site, in Italy and Spain the figure being over 80%.

On the other hand over 90% of the respondents access their mobile site of choice directly as the first page they surf in the mobile web and not via the operator portal or any other site. They use bookmarks saved in their mobile phone browsers or widgets, click on links in their phone book or links saved in text messages. Bookmarked links in the phones browser is the most favoured entry point to the mobile internet in all the participating countries.

Many people have a high trust in their operator and the mobile phone manufacturer and therefore would like to have the option to visit their operator or phone manufacturer portal to top up their prepaid cards or download the latest software for their mobile or even buy music, phones and get the latest news.

"The mobile customers main problem is: where can I get what? I don't know what is a safe place to shop and what really works on my phone! Now it's the time that the services are coming to my place. To my mobile networking site." says Jukka Saarelainen, CTO itsmy.com.

"In your mobile social network you have your friends and all kinds of entertainment. A closer relationship with the operator and the mobile phone manufacturer, e.g. a link from your personal homepage to their portals and content, fitting for every user and his mobile phone model, would offer a new service level to the consumer. This is the way to stay in touch and communicate with customers you normally don't get any feedback from once they left your shop on High Street, nowadays you have to be lucky to see him again unless he has troubles with your product." adds Sabine Irrgang, COO and Co-Founder of itsmy.com.


Home » Digital Skool » Mobile Social Networking is The Key to Stay Connected with Consumers
Permalink:http://www.musicdish.com/mag/?id=12368
Email |Print |Comment |RSS

back | top


MusicDish Advertising Network

Digital Skool

» Voice-Controlled Speakers & The Music We Listen Too

» Hybrid Studios Announces Online Mastering Services

» ICMP Launches Spotlight Blog

» 5 Ways Your Band Can Benefit From A Mobile App

» Audials Music Zoom Visualizes All The Music In The World

Digital Skool Directory



» [2018-02-21] Briony Turner And Alec Boateng Promoted To Co-Heads Of A&R, Atlantic Records UK; Turner And Boateng Will Oversee The Atlantic A&R Team, Joint Projects, As Well As Maintaining Their Own Artist Rosters

» [2018-02-21] ICE And Facebook Reach Multi-Territory Music Licensing Agreement; New Deal Will See Songwriters And Composers Remunerated

» [2018-02-20] B-Reel Named Top 10 Most Innovative Company In Music By Fast Company; Global Creative Agency Receives Honor For Its Award-Winning Gorillaz Campaign

» [2018-02-18] YG PLUS And Gracenote To Bring K-POP To Fans Around The World; Gracenote And YG PLUS To Make All K-POP Music More Searchable And Discoverable On Global And Regional Streaming Music Platforms And Services

» [2018-02-17] VNUE Inc. To Acquire Music Rights Startup Soundstr; VNUE Acquisition Aims To Ensure A Fairer Royalty System

» [2018-02-17] Is Podcasting The New Radio?; 25% Of Surveyed Americans Say They've Listened To A Podcast In The Past Month, Up From Less Than 10% In 2008

» [2018-02-01] Insomniac Announces Inaugural Electric Daisy Carnival China Set To Debut In Shanghai; China Marks EDC's Second Location On The Asian Continent

» [2018-02-01] Viberate & Imogen Heap Strive To Give Equal Opportunity To Every Artist; Heap's Main Role In Viberate's Advisory Team Will Be To Help Further Guide Us Toward A Second To None Service For The Live Music Segment

» [2018-01-22] Italian Independent Music Collective Fil1993 Group Signs With MusicDish*China; MusicDish*China Will Be Developing Their Online Presence And Social Media In China As Well As Releasing Their Catalogue To Chinese Streaming Music Services

» [2017-12-25] MusicDish*China Presents 'Savage Guitarist' Todd Clouser In Beijing; As Part Of His #YouTheBrave Asia Tour That Includes 8 Shows Across Japan, Todd Will Be Giving Solo Shows At Laifu Livehouse On 12/27 And Temple Bar On 12/28

» [2017-12-20] Mixcloud Taps Gracenote For Advanced Music Recognition; Next-generation Audio Fingerprinting Helps Mixcloud Identify And Catalog Copyrighted Music Within User-generated Content

» [2017-12-18] Copyright Royalty Board Increases Sirius XM Royalty Rate; Judges Announce Royalty Rates And Terms For Satellite Audio Radio Services (SDARS) And Preexisting Subscription Services
MusicDish Advertising Network

follow MusicDish on
Follow MusicDish on Twitter

Mi2N Music PR

Hybrid Studios Hosts Annual NAMM Afterparty

High Definition Music Card - The New Way To Experience Music!

DEATH BY MISADVENTURE, New True Mystery Podcast Launches 31st January 2018

Music And Kids Joins Forces With Carnie Wilson, With Plans To Provide One-on-One After-School Music Education To Thousands Of Middle And High School Students

Don Dawil's Valentine's Day Debut Latin Single "Necesito Verte"

Taking Applications - The 23rd Annual USA Songwriting Competition

The International Music Consulting Firm GINGIO Hosts Events At NAMM And Grammy Weeks



Websites: Mi2N | MusicDish*China | MusicDish Network | MusicDishTV | Urban Music News Network
Services: Submit Article | Submit News | Submit Video | Artist Development | Premium PR Distribution

Copyright © 1997-2018 MusicDish LLC., all rights reserved.
About MusicDish e-Journal | Contact Us | Advertise | RSS | Internships