Mobile Social Networking is The Key to Stay Connected with Consumers
A survey active users in mobile internet illustrates comprehensive synergy effects between mobile social networks, the operators and the mobile phone manufacturers
A survey conducted by pure mobile social network itsmy.com who surveyed 2,500 active users in mobile internet, shows that there are comprehensive synergy effects between mobile social networks, the operators and the mobile phone manufacturers.
The survey shows that more than 75% of all active mobile social network users in the US and UK would love to have a quick link to their personal operator or phone manufacturer portal on their personal community site, in Italy and Spain the figure being over 80%.
On the other hand over 90% of the respondents access their mobile site of choice directly as the first page they surf in the mobile web and not via the operator portal or any other site. They use bookmarks saved in their mobile phone browsers or widgets, click on links in their phone book or links saved in text messages. Bookmarked links in the phones browser is the most favoured entry point to the mobile internet in all the participating countries.
Many people have a high trust in their operator and the mobile phone manufacturer and therefore would like to have the option to visit their operator or phone manufacturer portal to top up their prepaid cards or download the latest software for their mobile or even buy music, phones and get the latest news.
"The mobile customers main problem is: where can I get what? I don't know what is a safe place to shop and what really works on my phone! Now it's the time that the services are coming to my place. To my mobile networking site." says Jukka Saarelainen, CTO itsmy.com.
"In your mobile social network you have your friends and all kinds of entertainment. A closer relationship with the operator and the mobile phone manufacturer, e.g. a link from your personal homepage to their portals and content, fitting for every user and his mobile phone model, would offer a new service level to the consumer. This is the way to stay in touch and communicate with customers you normally don't get any feedback from once they left your shop on High Street, nowadays you have to be lucky to see him again unless he has troubles with your product." adds Sabine Irrgang, COO and Co-Founder of itsmy.com.
» Screen Music Connect To Explore The Music Of Film, Television And Interactive Media
» Skype and Mixcloud Launch "Connecting..." Podcast Series
» Voice-Controlled Speakers & The Music We Listen Too
» Hybrid Studios Announces Online Mastering Services
» ICMP Launches Spotlight Blog
Digital Skool Directory
» [2018-09-16] Live Nation Electronic Asia Inks Deal With Budweiser For Creamfields Festivals; Together, Creamfields And Budweiser Will Focus On Building Entirely New Content For Dedicated Electronic Music Fans Throughout Asia
» [2018-08-23] Andy Ma Appointed Warner Music China CEO; Andy Ma Has Also Been Appointed EVP, Commercial And Business Development For Greater China
» [2018-08-23] IndieOn Connects Music To The Blockchain; IndieOn Is Confident Of Creating A "music Miner" Who Listens More And Grow Their Token Value
» [2018-06-23] The 2018 MIDEM Silk Road International Music Alliance Signing; International Music Industries Signing Of A Mutual Resource Sharing Agreement With Shanghai Conservatory Of Music & The China Records Group
» [2018-06-06] Screen Music Connect To Explore The Music Of Film, Television And Interactive Media; Created By James Hannigan, Award-winning Composer And Game Music Connect Co-founder, Screen Music Connect Builds On The Success Of The Sold-out Game Music Conferences
» [2018-06-05] Fred Casimir To Develop BMG's Global Recordings Business; As Well As Building BMG's European Infrastructure, Casimir Was Instrumental In Developing BMG's Recordings Business
» [2018-06-03] 13 Music Label Sold To MTN; DSN Music Spins Off Record Label To Albuquerque Music Entrepreneur's New Group
» [2018-06-02] CISAC 2018 Annual Report; A Comprehensive Overview Of The Confederation's Work To Serve 4 Million Creators And 239 Authors Societies Across The World
» [2018-06-02] MusicDish Announces A Love Electric 2018 China Tour; The Tour Will Crisscross Through China With 12 Shows In 8 Cities, Including Guangzhou, Dongguan, Zhuhai, Shenzhen, Kunming, Jiaxin, Wuhan And Beijing
» [2018-06-02] Darcus Beese Named President Of Island Records; Renowned U.K. Music Executive To Join Universal Music Group's U.S. Label Leadership
» [2018-05-17] Avant-Garde Label Maybe Noise Launches In Beijing; The Official Launch Will Be On May 26 At Magnet Theater With A Performance Supporting Its First Vinyl Release: Píng Zè
» [2018-05-04] Award-Winning Lithuanian Rock Band Colours Of Bubbles "She Is The Darkness" 2018 China Tour; The Tour Will Kickoff In Shanghai Where The Band Will Represent Lithuania During The Country's Signing To The Silk Road Music Alliance
follow MusicDish on