Rightclearing: The Future of Music Licensing?
The complicated legal process has made music licensing so difficult that transactional costs and time delays can frustrate smaller, non-Hollywood players
It's hard for artists to make a living today. Nobody is paying for music, and selling records is not major revenue for artists anymore. Other few ways of making money, like music licensing, have become the few meaningful revenue source for artists. Yet, the complicated legal process has made music licensing so difficult that transactional costs and time delays can frustrate smaller, non-Hollywood players such as agencies and independent filmmakers. This is despite growing demand for the use of music in all type of circumstances not contemplated a decade ago.
I recently discovered Rightclearing at the recent Digital Content Monetization conference where I met CEO Philippe Perreaux. A Zurich-based start-up focused on music licensing, Rightclearing has a business model that could change the future of music licensing market. They designed a search engine to simplify the whole music licensing process. Artists can sign up and upload their songs, as well as set exclusions and rates for different uses. On the other side, advertisers, filmmakers or YouTube users can search for music based on genre, mood, etc. Once they've selected the song(s) for use, they simply fill out basic information about their projects that helps determine the total cost and pay for the songs. A legal contract is sent automatically to both user and artist. Users thus can sign the contract and download songs directly from the site.
This revolutionary way of music licensing is good news for both artists and users. Artists can use this platform to sell their music easily and quickly, while users are given a variety of choices that they can compare and choose freely. Just like what indie-music.com says, "In the midst of all the SOPA, PIPA, ACTA rhetoric, and never-ending licensing chaos in the market, rightclearing is well-poised to provide a concise and compelling solution to the needlessly complex licensing labyrinth."
» Millennials Turn From Radio To Embrace Streaming
» CMA Research Shows Country Music Consumers Spend More On Music
» Venues Refuse to Pay Songwriters While Profiting From Their Music
» Streaming is More Than a Wave, It's Now the Sea In Which the Music Business Swims
» Billy Ray Cyrus Joins List of Artists Standing Up Against Anti-LGBT Bills
Insider Scoop Directory
» [2016-07-18] Viacom TV Launches New Artist Discovery Platform; Viacom TV Was A Result Of A Cross-promotional Agreement Between Star 1 Records LLC. And Viacom Media Networks
» [2016-07-17] Heavy #16 In Hong Kong 4 August 2016 - Hard Rock & Metal Goodness; Four More Bands Will Grace The Stage With Hard Rock And Metal Goodness
» [2016-07-12] Millennials Turn From Radio To Embrace Streaming; 15-to-19 Year Olds Have Embraced On-demand Streaming As Their Format Of Choice, Accounting For 51% Of Their Total Listening Time
» [2016-07-10] The Underground Summer Festival In Hong Kong; Six Hours Of Fun With NINE All Headline-calibre Bands Performing Some Of Hong Kong's Best Live Music
» [2016-07-10] Research Finds Audible Differences With High-Resolution Audio; Listeners Can Hear A Difference Between Standard Audio And Better-than-CD Quality, Known As High-resolution Audio
» [2016-06-26] Morbid Goats Farewell Tour And Digital Album Release; Morbid Goats Will Release Their First Album And Give Their Farewell Tour During July 1st To July 29th (ten Cities)
» [2016-06-26] Alisa Apps Files Lawsuit Against Universal Music Group And John Newman; The Basis Of The Lawsuit Is An Alleged Copyright Infringement Of Alisa Apps' Song 'Need To Know'
» [2016-06-16] MusicDish*China Music Releases, Charts, MV Premiere And Radio Feature; MusicDish*China Has Ramped Up Its Music Distribution With 8 New Releases So Far This Summer, Ranging From EDM, To Electro-pop, Alternative And Rock
» [2016-06-16] Andreas Carlsson Becomes Advisor And Investor In Soundtrap; Carlsson, Who Has Written Hits For Katy Perry, Backstreet Boys, Britney Spears And More, Sees Huge Potential In Online Music Recording Studio Soundtrap
» [2016-06-16] Adva Mobile Fan Engagement Score (ES); New Mobile Technology Scores Fan Engagement On Artist Web Apps And Ranks Fans By Loyalty
» [2016-06-05] MusicDish*China Presents Ji, Yui And Nagi Trio For A Night At The Museums; The Jazz Trio Will Help Celebrate The China Institute's New Downtown Headquarters As Well As Its Upcoming Fall Exhibition As Part Of Night At The Museums
» [2016-06-01] South Korea's YG Entertainment Attracts Chinese Investment; Tencent And Weiying Technology Invest US$85 Million Dollars In YG Entertainment
follow MusicDish on