Rightclearing: The Future of Music Licensing?
The complicated legal process has made music licensing so difficult that transactional costs and time delays can frustrate smaller, non-Hollywood players
It's hard for artists to make a living today. Nobody is paying for music, and selling records is not major revenue for artists anymore. Other few ways of making money, like music licensing, have become the few meaningful revenue source for artists. Yet, the complicated legal process has made music licensing so difficult that transactional costs and time delays can frustrate smaller, non-Hollywood players such as agencies and independent filmmakers. This is despite growing demand for the use of music in all type of circumstances not contemplated a decade ago.
I recently discovered Rightclearing at the recent Digital Content Monetization conference where I met CEO Philippe Perreaux. A Zurich-based start-up focused on music licensing, Rightclearing has a business model that could change the future of music licensing market. They designed a search engine to simplify the whole music licensing process. Artists can sign up and upload their songs, as well as set exclusions and rates for different uses. On the other side, advertisers, filmmakers or YouTube users can search for music based on genre, mood, etc. Once they've selected the song(s) for use, they simply fill out basic information about their projects that helps determine the total cost and pay for the songs. A legal contract is sent automatically to both user and artist. Users thus can sign the contract and download songs directly from the site.
This revolutionary way of music licensing is good news for both artists and users. Artists can use this platform to sell their music easily and quickly, while users are given a variety of choices that they can compare and choose freely. Just like what indie-music.com says, "In the midst of all the SOPA, PIPA, ACTA rhetoric, and never-ending licensing chaos in the market, rightclearing is well-poised to provide a concise and compelling solution to the needlessly complex licensing labyrinth."
» Over 90% Of Adults Support The Provision Of Music In Schools
» WIN Calls YouTube's Decisions "A Grave Error of Commercial Judgement"
» Earbits Service Shuts Down
» Top 10 Reasons To Hire A Professional Crew For Your Music Video
» Rap Genius Partners With The NMPA
Insider Scoop Directory
» [2014-07-17] Temple Bar 3 Year Anniversary; To Celebrate This Very Special Moment, Temple Bar Will Throw A Four-day Bash Filled With Special Events From July 24th Till 27th
» [2014-07-09] Zebra Music Festival (Shanghai) Announces Headlining Acts (Chinese Version); ZMF Is Excited To Announce A Few Headlining Acts Officially Which Are FTISLAND, STARLINE, UV Girl, Power Station And Aaron Yan
» [2014-07-09] Raising Our Voices For Fennie: Benefit Concert Zajia Lab, July 13; Zajia Lab Will Hold A Benefit Concert On Sunday July 13th To Support Fennie's Trial
» [2014-07-09] Raising Our Voices For Fennie: Benefit Concert Zajia Lab, July 13 (Chinese Version); Raising Our Voices For Fennie: Benefit Concert Zajia Lab, July 13 (Chinese Version)
» [2014-07-06] KANO Premiere At New York Asia Film Fest (Chinese Version); KANO Premiere At New York Asia Film Fest
» [2014-07-06] Over 90% Of Adults Support The Provision Of Music In Schools; The Recent Survey By Music For All Proves Conclusively That Not Only Are More People Than Ever Playing Musical Instruments, But More Would Like To Learn
» [2014-07-06] Why Branding Is More Important Than Ever; Branding, Is Now More Than Ever, The Most Important Investment An Artist Can Make Towards Their Own Career Success
» [2014-06-30] Executive Wach: Tracktion Software Corporation, Liberace Foundation, McNally Smith College Of Music, SPIN, WSOU, Guitar Center; Traction Business Development; Liberace Foundation Advisory Board; McNally Smith College Of Music Brass And Woodwinds Faculty; SPIN Editor-in-Chief; WSOU Sales & Marketing Manager; Guitar Center VP Of Brand Experience And Entertainment Marketing
» [2014-06-30] "Overheard 3" And "Golden Chickensss" Took The Stage At New York Asian Film Festival (Chinese Version); Writers/Directors Alan Mak And Felix Chong Of "Overheard 3" And Actress Sandra Ng Of "Golden Chickensss" Brought Their Movies To The 2014 New York Asian Film Festival
» [2014-06-26] Exclusive Interview With Up-&-Coming Beijing Indie Heat Mark; Exclusive Interview With Up-&-Coming Beijing Indie Heat Mark
» [2014-06-25] Aloft Hotels Launches Global Search For Emerging Music Talent; Unsigned Bands And Artists Are Invited To Upload An Original Song For The Chance To Be Named The 2014 Project Aloft Star Winner
» [2014-06-25] MusicDish*China Enlists Chinese Music Sites Wa3 And Ximalaya For 'China Life' Tour; Chinese Music Distribution Service Provider R2G And Chinese Podcast Sharing Service Ximalaya Are Supporting Canadian EDM DJ Soulier's 'China Life' EP Release And Tour
follow MusicDish on