MusicDish e-Journal - May 24, 2016
MusicDish Advertising Network
» HOME » INSIDER SCOOP » CAREER TIPS » MUSIC SPOTLIGHT » MUSICDISH*CHINA
» INDUSTRY INTERVIEWS » NEWS BEAT » DIGITAL SKOOL » OPEN REVIEW » MUSICDISH EDELWEISS
Search MusicDish e-Journal (Advanced)
Subscribe To MusicDish e-Journal
About | Contact | Advertise | RSS | Submit Article | Submit News | Artist Development | Premium PR Distribution
Mi2N | MusicDish*China | MusicDish Network | MusicDishTV | Urban Music News Network

Lyor Cohen To Reveal Strategy Of His New Digital-Era Venture
Exclusive Midem Insight Into Innovative Google-Backed Label
By Eric de Fontenay (Founder & Publisher)
(more articles from this author)
2014-01-08
Comment | Email | Print | RSS

Leading music industry stalwart Lyor Cohen will give Midem participants an exclusive insight into the strategies he believes will deliver the next generation of cutting-edge talent to consumers in an increasingly digital environment.

Founder of Def Jam Records and former head of Warner Music Group, Cohen will present his new venture, 300, a music content company devoted to the discovery and development of the artists of the future.

For the first time Cohen will publicly address an audience of music professionals about his plans for 300, which are sure to inspire the Midem audience to embrace innovation as a route back to growth.

Backed by Google and other investment funds, Cohen's new venture sets out to create an innovative artist development structure with greater flexibility and lower overheads to challenge the majors.

Cohen has been closely involved in hip-hop for more than three decades, as the genre has moved from the bad boy of pop culture to a mainstream driving force.

He co-founded Def Jam Recordings, which rapidly became one of the leading record labels of the late 1980s and early 1990s. Cohen subsequently managed the Island Def Jam Music Group before joining the Warner Music Group where he rose to Chairman/CEO of Recorded Music, giving him oversight of artists across all genres including rock and even country and western.

It was during his time at WMG that Cohen began to investigate the financial possibilities of brokering endorsement deals, linking up some of the artists in his roster with such iconic brands as Adidas and Coca-Cola. In September 2006, Cohen negotiated the first agreement between YouTube and a major record company that allowed the site to show videos by WMG artists in exchange for a share of YouTube's advertising revenue.

In a move which underlines how major online distribution platforms are now seeking more direct influence on the content business, YouTube's owner Google is acting as lead investor for 300.

"Lyor Cohen has been one of the most influential industry players over the past decades, and he is now embarking on an exciting new venture which promises to push the envelope in terms of artist development and distribution. We are thrilled he has chosen Midem as a platform to give the music industry a first look at his vision," said Bruno Crolot, Midem Director.

Cohen will be interviewed by Tom Silverman, Executive Director of the New Music Seminar and CEO of Tommy Boy, on 2 February at 4pm as part of the plenary conference programme "Midem Talks," the theme of which this year is "Back to Growth? Make it Sustainable!"


Home » Insider Scoop » Lyor Cohen To Reveal Strategy Of His New Digital-Era Venture
Permalink:http://www.musicdish.com/mag/?id=13508
Email |Print |Comment |RSS

back | top


MusicDish Advertising Network

Insider Scoop

» CMA Research Shows Country Music Consumers Spend More On Music

» Venues Refuse to Pay Songwriters While Profiting From Their Music

» Streaming is More Than a Wave, It's Now the Sea In Which the Music Business Swims

» Billy Ray Cyrus Joins List of Artists Standing Up Against Anti-LGBT Bills

» 68% of U.S. Smartphone Owners Listen to Streaming Music Daily

Insider Scoop Directory



» [2016-05-22] Kobalt Offers Creators Real-Time Earnings & Data Reporting; Mobile App Allows Artists And Songwriters To Track Their Earnings, Synch Activity, YouTube And Music Usage, All In Real Time

» [2016-05-15] New Online Ticketing System In Hong Kong Offers Enhanced User Experience And Lower Promoter Fees; A Hong Kong Music Promoter Has Teamed Up With A Canadian Electronic Ticketing Provider To Offer A New System

» [2016-05-15] Ryan West Video Shows How To Add 'Transformer Color' In A Mix; Tips Video Shows How Transformer Saturation Along With Analog Summing Adds Sonic Dimension To A Mix

» [2016-05-15] Tou-JAM Presents Legendary DJ Scratchy; Join The Tour DJ For The Clash On His First Ever China Tour In Shanghai On Friday, May 27th

» [2016-05-15] AdShare Appoints June Zhan Head Of New Taiwan Office; AdShare Signs "King Of Asian Pop" Jay Chou And His Record Label JVR Music

» [2016-05-15] CMA Research Shows Country Music Consumers Spend More On Music; Key Findings Also Indicate Variations In Listening Platform Use

» [2016-05-15] Dippso.com Blurs The Line Between Search & Streaming; Users Of Dippso.com Can Search The Platform's Vast Discography Metadata

» [2016-05-10] Nominations Now Open For 2017 She Rocks Awards; Celebrating Its 5th Anniversary, The Annual She Rocks Awards Pay Tribute To Women Who Display Leadership And Stand Out Within The Music Industry

» [2016-05-09] Planetrox China 2016 Semi-Final; 10 Hopeful Bands Fight For Their Dream Of Participating In Envol Et Macadam Festival In Canada This September

» [2016-05-08] Winners Announced For The First Annual Live Music Industry Awards; Canadian Music Week Announced The Winners Of The 1st Annual Live Music Industry Awards

» [2016-05-08] Winners Announced For The 2016 Canadian Radio Music Awards; Canadian Music Week Announced The Winners Of The 19th Annual Canadian Radio Music Awards

» [2016-05-08] Winners Announced For The 2016 Indies With Indie88; Canadian Music Week Announced The Winners Of The 16th Annual INDIES With INDIE88
MusicDish Advertising Network

follow MusicDish on
Follow MusicDish on Twitter

Mi2N Music PR

Colectivo Bunka Worldwide Releases USB Vol. 6th Special Anniversary Edition

Registration Closing For 21st Annual USA Songwriting Competition

"Live & Die": Alessandro Bagagli Announces His New Album Out June 10, 2016

Jazz & Beyond Reinterpretation Of Pink Floyd's The Dark Side Of The Moon

Indie Folk Artist Releases Cancer Tribute

Corey Andrew Commands "Everybody Up!" With His First Solo Dance Single On Xcalibur Records

New Album "Believe In His Promises" The Mighty Men Of Faith



Websites: Mi2N | MusicDish*China | MusicDish Network | MusicDishTV | Urban Music News Network
Services: Submit Article | Submit News | Submit Video | Artist Development | Premium PR Distribution

Copyright © 1997-2015 MusicDish LLC., all rights reserved.
About MusicDish e-Journal | Contact Us | Advertise | RSS | Internships