iQIYI Launches New Android And Kindle Fire Based Apps Featuring Dolby Audio
"Dolby zone," up to 150 new Dolby Audio encoded TV shows, movies, and sporting events
Dolby Laboratories and iQIYI, a subsidiary of Baidu and one of the largest Internet and mobile video service providers in China, announced that iQIYI's new Android and Kindle Fire apps will feature a dedicated "Dolby zone," with up to 150 new Dolby Audio encoded TV shows, movies, and sporting events with more natural and lifelike mobile entertainment sounds added each month.
"More and more consumers are demanding a better mobile entertainment experience. By delivering high-quality audio from Dolby, we can deliver the best entertainment experience and differentiate our service from competitors," said Xianghua Yang, Vice President of Mobile Business and Paid Users Operation, iQIYI.
This launch marks a major milestone in the collaboration between iQIYI and Dolby. In September 2013, iQIYI started enabling Dolby Audio encoding in iQIYI's existing content workflow. It was soon followed by the launch of the iQIYI and Dolby Joint Test Center, facilitating adoption of Dolby Audio by over-the-top (OTT) television and set-top-box manufacturers to help them ensure a premium audio entertainment experience for consumers.
"Dolby is delighted to work further with iQIYI to extend the premium entertainment content experience with Dolby Audio to the mobile space," said Mike Chao, Managing Director, Greater China, Dolby Laboratories. "This is a success for the entire mobile ecosystem. Consumers in China using mobile devices featuring Dolby technology can now expect the best 'on the go' experiences with iQIYI's Dolby zone."
Related News from Mi2N:
» iQIYI Launches New Android And Kindle Fire Based Apps Featuring Dolby Audio
» FM Pilots Skyrockets To Top Of MusicDish*China Indie Song Chart
» MusicDish*China Top 5 Indie Song Chart 07/19-07/25/2014
» Zebra Music Festival (Shanghai) Ticket Giveaway Winners
» MusicDish*China Top 5 Indie Song Chart 07/12-07/18/2014
» Temple Bar 3 Year Anniversary
» [2014-07-25] FM Pilots Skyrockets To Top Of MusicDish*China Indie Song Chart; Oklahoma Pop-alternative Quartet FM Pilots' "With You" Skyrocketed To The Top Of This Week's Chart With Over 4,000 Plays Over The Week
» [2014-07-22] Zebra Music Festival (Shanghai) Ticket Giveaway Winners; Zebra Music Festival (Shanghai) Ticket Giveaway Winners
» [2014-07-21] MusicDish*China Top 5 Indie Song Chart 07/12-07/18/2014; MusicDish*China Top 5 Indie Song Chart 07/12-07/18/2014
» [2014-07-17] Temple Bar 3 Year Anniversary; To Celebrate This Very Special Moment, Temple Bar Will Throw A Four-day Bash Filled With Special Events From July 24th Till 27th
» [2014-07-09] Zebra Music Festival (Shanghai) Announces Headlining Acts (Chinese Version); ZMF Is Excited To Announce A Few Headlining Acts Officially Which Are FTISLAND, STARLINE, UV Girl, Power Station And Aaron Yan
» [2014-07-09] Raising Our Voices For Fennie: Benefit Concert Zajia Lab, July 13; Zajia Lab Will Hold A Benefit Concert On Sunday July 13th To Support Fennie's Trial
» [2014-07-09] Raising Our Voices For Fennie: Benefit Concert Zajia Lab, July 13 (Chinese Version); Raising Our Voices For Fennie: Benefit Concert Zajia Lab, July 13 (Chinese Version)
» [2014-07-06] KANO Premiere At New York Asia Film Fest (Chinese Version); KANO Premiere At New York Asia Film Fest
» [2014-07-06] Over 90% Of Adults Support The Provision Of Music In Schools; The Recent Survey By Music For All Proves Conclusively That Not Only Are More People Than Ever Playing Musical Instruments, But More Would Like To Learn
» [2014-07-06] Why Branding Is More Important Than Ever; Branding, Is Now More Than Ever, The Most Important Investment An Artist Can Make Towards Their Own Career Success
» [2014-06-30] Executive Wach: Tracktion Software Corporation, Liberace Foundation, McNally Smith College Of Music, SPIN, WSOU, Guitar Center; Traction Business Development; Liberace Foundation Advisory Board; McNally Smith College Of Music Brass And Woodwinds Faculty; SPIN Editor-in-Chief; WSOU Sales & Marketing Manager; Guitar Center VP Of Brand Experience And Entertainment Marketing
» [2014-06-30] "Overheard 3" And "Golden Chickensss" Took The Stage At New York Asian Film Festival (Chinese Version); Writers/Directors Alan Mak And Felix Chong Of "Overheard 3" And Actress Sandra Ng Of "Golden Chickensss" Brought Their Movies To The 2014 New York Asian Film Festival
follow MusicDish on