iQIYI Launches New Android And Kindle Fire Based Apps Featuring Dolby Audio
"Dolby zone," up to 150 new Dolby Audio encoded TV shows, movies, and sporting events
Dolby Laboratories and iQIYI, a subsidiary of Baidu and one of the largest Internet and mobile video service providers in China, announced that iQIYI's new Android and Kindle Fire apps will feature a dedicated "Dolby zone," with up to 150 new Dolby Audio encoded TV shows, movies, and sporting events with more natural and lifelike mobile entertainment sounds added each month.
"More and more consumers are demanding a better mobile entertainment experience. By delivering high-quality audio from Dolby, we can deliver the best entertainment experience and differentiate our service from competitors," said Xianghua Yang, Vice President of Mobile Business and Paid Users Operation, iQIYI.
This launch marks a major milestone in the collaboration between iQIYI and Dolby. In September 2013, iQIYI started enabling Dolby Audio encoding in iQIYI's existing content workflow. It was soon followed by the launch of the iQIYI and Dolby Joint Test Center, facilitating adoption of Dolby Audio by over-the-top (OTT) television and set-top-box manufacturers to help them ensure a premium audio entertainment experience for consumers.
"Dolby is delighted to work further with iQIYI to extend the premium entertainment content experience with Dolby Audio to the mobile space," said Mike Chao, Managing Director, Greater China, Dolby Laboratories. "This is a success for the entire mobile ecosystem. Consumers in China using mobile devices featuring Dolby technology can now expect the best 'on the go' experiences with iQIYI's Dolby zone."
Related News from Mi2N:
» iQIYI Launches New Android And Kindle Fire Based Apps Featuring Dolby Audio
» THIS World Music Festival @ Formosa
» BodyMemory New York Launch Reception Flux Factory
» HOT POT - Spicy Little Art Festival
» MusicDish*China Presents Lyric Dubee 'Young & Restless' China Tour
» MusicDish And LittleE Studio Launch Crowdfunding Campaign In Support Of BodyMemory
» [2015-11-18] BodyMemory New York Launch Reception Flux Factory; LittleE Studio Founder Yi Zhou Creates Of Duplicated Cast Models Of Human Body Parts That Were Transformed Into Accessories
» [2015-11-16] HOT POT - Spicy Little Art Festival; What Happens If 22 Artists From Asia And Europe From A Wide Range Of Art And Design Disciplines Are Collaborating For 14 Weeks?
» [2015-11-16] MusicDish*China Presents Lyric Dubee 'Young & Restless' China Tour; Performing 14 Shows In A Dozen Cities, The China Tour Will Follow Their Participation In Canadian Blast Export - Japan Music Trade Mission
» [2015-11-02] MusicDish And LittleE Studio Launch Crowdfunding Campaign In Support Of BodyMemory; "Sharing The Spirit Of Beijing With New York Through BodyMemory" To Help Fund Beijing-based Artist/designer Yi Zhou's Artist In Residency At New York's Flux Factory
» [2015-11-02] MusicDish*China Brings Japan-Bound Canadian Bands To China; MusicDish*China Has Booked Tours In China For Two Bands Participating In The 4th Music Export Canada Music Mission To Japan
» [2015-10-26] The Jessica Stuart Few China Tour; The Tour Will Bring Their Unique Stage Show Featuring The Japanese Koto To Beijing, Tianjin, Shijiazhuang And Taiyuan
» [2015-10-24] Top 10 Industry Podcast; Must Listen To Podcasts For Musicians
» [2015-10-20] MusicDish*China And AAW Partner On Canadian Guitarist Lyric Dubee China Tour; Following A Tour Of Japan, Lyric Dubee Will Be Performing In A Dozen Cities In China Between November 21 And December 7
» [2015-10-19] Canadian EDM Duo Eagle I Stallian Bring The House Down In Changsha And Wuhan, China; Eagle I Stallian Headlined The UNITY Electronic Music Festival, After Spinning The Electric Underground National Day Party
» [2015-10-18] Modern Sky Festival Brings Chinese Rock To New York; This Year's Lineup Has A Mix Of Acts From Both China And The West, Including China's Most Popular Folk Musician Song Dongye, Indie Rock Bands New Pants And Miserable Faith, British Postpunk Group Gang Of Four And Yoko Ono And Her Band Plastic Ono
» [2015-10-16] The Jessica Stuart Few Brings Masterclasses And Show To Beijing's DDC; Presented By MusicDish*China, The Tour Is Also Supported By Music Portal Kanjian That Is Distributing Her Sophomore Album "Two Sides To Every Story"
» [2015-08-31] China's Indie Music Market And Livehouse Status Quo; An Interview With Meng Yuliang Of Blue Stream Bar And Yuppie Monkey
follow MusicDish on