MusicDish e-Journal - February 24, 2017
MusicDish Advertising Network
» HOME » INSIDER SCOOP » CAREER TIPS » MUSIC SPOTLIGHT » MUSICDISH*CHINA
» INDUSTRY INTERVIEWS » NEWS BEAT » DIGITAL SKOOL » OPEN REVIEW » MUSICDISH EDELWEISS
Search MusicDish e-Journal (Advanced)
Subscribe To MusicDish e-Journal
About | Contact | Advertise | RSS | Submit Article | Submit News | Artist Development | Premium PR Distribution
Mi2N | MusicDish*China | MusicDish Network | MusicDishTV | Urban Music News Network

China's Leading Streaming Platform To Talk Strategy At Midem 2017
Tencent Music Entertainment Group's VP Andy NG To Keynote
By Eric de Fontenay (Founder & Publisher)
(more articles from this author)
2017-01-21
Comment | Email | Print | RSS

Tencent Music Entertainment Group Vice President Andy Ng will deliver a keynote at Midem 2017 to outline strategy at China's leading streaming platform and explain how to tap into the unlocked potential of the country's 650-million-strong online user base. This keynote will be part of the Midem Keynote Series during the music industry trade event, held in Cannes, France, from 6-9 June 2017.

Following the creation of Tencent Music Entertainment Group, Ng's keynote at Midem coincides with Tencent's push to expand elsewhere into Asia, with the recent announcement that the Shenzhen-based company will this year extend its reach to other Southeast Asian territories and is also exploring a launch in India. Ng will give the Midem audience an insight into what lies in store for the music streaming service. He will also give his perspective on monetisation of the listening audience in this market, focusing on music legislation in China, developing trends in the digital music market, and how to cooperate with digital music platforms.

In just a few years, Tencent has built QQ Music into China's largest music-streaming platform, and the only profitable one in that territory. QQ Music is a prime example of the rapid change happening in this huge market, and its success is due to its efforts to tackle rampant piracy in partnership with music labels, and it is a unique incentive-based pricing strategy. QQ's listenership now includes some 10 million users who have signed up for its paid music services around 55% of the total market in China.

Tencent uses technology to enrich the lives of Internet users. Every day, hundreds of millions of people communicate, share experiences, consume information and seek entertainment through its integrated platforms. Tencent's diversified services include QQ, Weixin/WeChat for communications; Qzone for social networking; QQ Game Platform for online games; QQ.com and Tencent News for information; and Tencent Video for video content. Tencent was founded in Shenzhen in 1998 and went public on the Hong Kong Stock Exchange in 2004, and is one of the constituent stocks of the Hang Seng Index.

Andy Ng is responsible for all licensing and business related matters at Tencent Music Entertainment Group, which comprises three mainstream music services: QQ Music, Kugou Music and Kuwo Music. In addition, he also manages marketing and PR activities for QQ Music. As Vice President of the company, he has built up strong relationship with music labels, publishers and artists, and developed successful business models in different markets.


Home » MusicDish*China » China's Leading Streaming Platform To Talk Strategy At Midem 2017
Permalink:http://www.musicdish.com/mag/?id=13884
Email |Print |Comment |RSS

back | top


MusicDish Advertising Network

MusicDish*China

» Earl & The Steadies Sign With MusicDish For Representation in China

» Armada Night - China

» NYC's Chinese-American MC Bohan Phoenix Releases New EP 'JALA'

» Music Marketing Agency Syn Launches Beijing Office

» World Blues & Roots Band Harper and Midwest Kind China Tour

MusicDish*China Directory



» [2017-02-22] Earl & The Steadies Sign With MusicDish For Representation In China; The Band Will Tour Mainland China In May In Support Of The Release Of Their 2016 Album "Love Revolution"

» [2017-02-18] Armada Night - China; The Amsterdam-based Record Label Has Announced The First-ever Armada Night China Tour

» [2017-02-16] NYC's Chinese-American MC Bohan Phoenix Releases New EP 'JALA'; Brooklyn-based, Chinese-transplant Bohan Phoenix Unites Cultures And Expresses His Mixed Identity

» [2017-02-15] Music Marketing Agency Syn Launches Beijing Office; Syn Announced The Official Launch Of The Beijing Office, Broadening The Horizons Of The Tokyo-based Music Marketing Agency

» [2017-02-15] Warner/Chappell Production Music Promotes Aaron Gant To Senior Vice President Of Production; Warner/Chappell Promotes Aaron Gant To Senior Vice President Of Production After 25 Years In The Industry

» [2017-02-08] World Blues & Roots Band Harper And Midwest Kind China Tour; The 2-week Tour Will Bring Their Unique Sound To Beijing, Tianjin, Shanghai, Wuhan And Shijiazhuang

» [2017-02-07] ASCAP Expands Asia-Pacific Strategy; Leading US PRO Engages CML Consultancy Services To Work On Asia-Pacific Strategy And Revenue Growth Opportunities

» [2017-02-05] Why Do So Many Music Technology Startups Fail?; A Major Problem Is That Many Music Industry Startups Do Not Actually Test Their Riskiest Assumptions When Developing A Strategy

» [2017-01-28] New Report Debates Future Of Arts & Culture Ticketing; REMIX Report Sheds Light On Whether Arts And Culture Organisations Should Be Creating In-house Ticketing Solutions Or Using Third-party Platforms

» [2017-01-25] Sino-Franco Festival Partnership: YinYang Music & Chateau Perche; YinYang Music Festival Announced An Artist Exchange Project For 2017 With Chateau Perche Festival

» [2017-01-21] China's Leading Streaming Platform To Talk Strategy At Midem 2017; Tencent Music Entertainment Group's VP Andy NG To Keynote

» [2017-01-20] An Open Letter To President Donald J. Trump; We Say 'Well Said!'
MusicDish Advertising Network

follow MusicDish on
Follow MusicDish on Twitter

Mi2N Music PR

Earl & The Steadies Sign With MusicDish For Representation In China

David Vaters New Solo Release

Danish Singer Songwriter & Veteran Stars Win Acoustic Music Awards

MusicDish*China Presents Harper And Midwest Kind China Tour

Innovative Music Transcription Company Launches New Service

Indie LGBT Artist Craymo Wins 2nd Worldwide Music Contest In A Row, This Time For Best Video For Song Promoting Diversity, Equality And Peace, One Love One World

Jennifair "Sugar" Featuring Deion Luis (Official Video)



Websites: Mi2N | MusicDish*China | MusicDish Network | MusicDishTV | Urban Music News Network
Services: Submit Article | Submit News | Submit Video | Artist Development | Premium PR Distribution

Copyright © 1997-2017 MusicDish LLC., all rights reserved.
About MusicDish e-Journal | Contact Us | Advertise | RSS | Internships