Net music freeloaders still buy CDs, says report
Music Industry News - as it happens
Source: MusicDish - February 25, 2002
Fewer than 1 in 10 (8%) Americans over the age of 12 who have ever
downloaded or streamed music from the Net have actually paid it. And most
(84%) of the people in this group say they'd be unlikely to pay for streamed
or DL'd music even if there was no free music available, research firm
Ipsos-Reid found in its latest syndicated study, TEMPO: Keeping Pace with
Online Music Distribution.
"There currently appears to be a segment of the downloader population that
has a fundamental objection to the idea of paying for music downloads or
streams obtained from the Internet," says the company's Matt Kleinschmit.
However, apparently, downloaders don't stop buying CDs when they discover
downloading, the report says, continuing that moreover, downloaders seem to
have "voracious" appetites for online music-related information such as
listening to song clips, reading about lyrics and tour information, and
researching bands prior to actually purchasing their CD. "And nearly half
(47%) of these individuals indicate that they have subsequently purchased a
particular CD from a band or artist solely because of something they first
read or listened to on the Internet," states Ipsos-Reid.
"Clearly, the Internet is becoming a key component in both the listening and
purchase activities of some music enthusiasts," adds Kleinschmit.