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DivX 5 downloads hit 1.5M in under 48 hours
By Jon Newton,
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Music Industry News - as it happens
Source: MusicDish/Mi2N - March 8, 2002

"We've seen an incredible increase in web traffic and downloads on our site since the release of DivX 5.0," said Tay Nguyen, director of technology delivery at DivXNetworks. DivX 5.0 was to all intents and purposes 'launched' in an online auction which ended on March 2 when someone bid $6,400 for, "a kick-ass, high-end PC that includes a CD with the golden master build of DivX 5.0".

"... we had high expectations for the release and prepared our technical operations accordingly," Tay Nguyen went on. "But the five-fold increase in site traffic and downloads in the last few days have surpassed even our own expectations, to the point where we're sustaining more than 150 Mbps of outbound network traffic."

Jordan Greenhall, co-founder and ceo, said, "In just two days, we've achieved adoption numbers that surpass any of our competitors in an equivalent period, and we've done it without multi-million dollar marketing campaigns or promotional clips that force people to download our technology."

Optimized for the seamless distribution and playback of "true" DVD-quality video over broadband networks, DivX 5.0 has data compression ratios that, "exceed virtually any technology available today," promises DivX, continuing that the new product line also includes DivX Pro 5.0, the first version of DivX video technology built specifically for video professionals. It can achieve equivalent video quality at file sizes up to 41% smaller than previous versions of the technology, at over twice the encoding speed of competing technologies, says DivX.

And DivX 5.0 includes some very cool features such as the ability to precisely and intelligently allocate data through 'Psychovisual Modeling'. With it, and using "knowledge of the Human Visual System (HVS)", DivX 5.0 assigns a 'Psychovisual Complexity Rating (PCR)' to each video frame and removes data that can't be seen by human eyes in full-speed video sequences. This improves the efficiency of video data allocation and increase the overall video quality, says the company.

The standard version of DivX 5.0 is free for personal use, and DivX Pro 5.0 is available for a personal-use licensing fee or through a free ad-supported version. To download the newly released DivX 5.0 product suite today, visit

Related News from Mi2N:
» DivX 5.0 Downloads Reach 1.5 Million In Less Than Two Days

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