'Music Buddies' - Legit p2p, says Company
"We're geeks, and we love music. We decided to create a media system that we could live with, one that WE would enjoy using, as well one that our friends could use. You know, the friends whose computers we had to set up."
In other words, they're just cool and groovy guys who want to get in there with the rest of the p2p community and mix it - but legally! And they want to do it via their 'music buddies' concept. Makes you feel warm and fuzzy all over, don't it. That's the build-up for New York-based Woodstock Systems as it introduces its p2p system which, "differs from the Napster and Kazaa like forms of Peer-to-Peer (P2P) software" which have, "come under aggressive attack from the Recording Industry Association of America (RIAA)." Um...... Music buddies?
.".. imagine Bob has his music collection in MP3 format, and imagine David and ten other friends with Internet access are Bob's Music Buddies," they say. "Now when Bob gets the new 'Mary Mary' CD, all ten friends are notified. They can sample, borrow, and investigate the music via the Woodstock Music Buddy software ..."
All pals together.
Woodstock says it's "working with a variety of innovative stakeholders in the music industry," so please don't be alarmed by the that fact Thomson multimedia, a vast multi-billion dollar, international conglomerate, Amazon and Muze ("Muze products and services are designed to drive commerce, enhance the consumer experience and increase customer loyalty") are Woodstock's 'Content and Technology Partners'.
Moreover, "Music Buddies are good for the music industry."
So don't worry about Hollywood either.
"Woodstock's software reinvents the personal website and takes it to a new level, turning any PC running Windows into a Personal Digital Server (PDS)," says the company. "The software automatically organizes and securely publishes a users' digital media to the web. This enables a user to easily access files stored on his or her PC while at work or traveling. The remote access capability may also be securely shared with friends, allowing them to access selected files on the PC running the Woodstock software."
In short, it hopes music lovers will fall over themselves to use its file lending (instead of copying) software.
And that Hollywood will love it too.
The Woodstock guys sum it all up thus:
* Strong Word of Mouth Marketing: Woodstock Music Buddies provide a viral method for 'spreading the word' amongst groups of friends at no cost to the music industry.
* Highly Viral: When a Woodstock Music Buddy obtains new music, all of their friends are notified. This viral notification of what your friend just purchased will spur you to investigate this music, the first step towards a buying decision.
* Encourages Discovery: A Woodstock user can thumb through a Music Buddies collection, discovering new artists and genres, essentially recommended to them from within their own community of friends.
* File Lending vs. File Copying: Woodstock Music Buddies allow you to sample and borrow from a friend's collection, it does not allow you to transfer, copy, obtain, or in any way own any part of your friend's music collection. Nor does it give you 100% availability to your friend's music collection.
* Replicates the Physical World: Replicating the physical world of CDs, all borrowing is done at the album level. If you borrow one track, the entire album is locked.
"Join Us!," they bubble.
"Become a part of the Woodstock community -
"- come play with us in a world where love is everywhere, everywhere you look around.
"Receive the acclaim you deserve for your musical obsession." Reads like something RIAA boss Hilary 'Reach Out' Rosen might have dreamed up on a bad hair day.
Meanwhile, my dear old Ma used to say, "Neither a borrower nor a lender be."