Can KaZaa & Ice-T Pioneer Paid Music?
It was often said that the combination of big-name artists
and direct link to fans via the web would spell the doom of
the traditional music industry (ie., major labels). And
while many tried, from Atomic Pop to MP3.com, all the
ingredients just weren't there. So Al Teller's venture went
by the wayside while MP3.com was added to Messiers' laundry
list of acquisitions.
Are times different today? Perhaps enough to help KaZaa &
Ice-T prove the theorem true. The first important change is
the consumer, who can take over manufacturing through
broadband-powered CD-R equipped PCs, a point reinforced by
the industry's claim that there are as many CD-Rs being
burned as CDs legitimately being bought.
As for marketing, no major label, even with their parent
companies, actually controls a critical mass of media
channels required to break an act. While AOL/TW, one of the
more 'converged' conglomerates, may have significant stakes
in the Net, TV & cable, they still need Clear Channel and
Viacom for radio & music video airplay, not to mention
Walmart to actually sell the CD. And the way they get that
access is through the perceived value of the only brand that
means anything in this industry: the artists themselves.
If anyone understands self-marketing, it's Ice-T. This
professional gangbanger has established himself in nearly
every media, from music & movies onto prime time TV. Ice-T
needs no help marketing, what he needs is a distributor/retailer.
Enter KaZaa, with over 200 million downloads of one of the
most used music application around and combined with
Altnet's embedded TopSearch technology.
All the ingredients are there: distribution, manufacturing,
marketing, retailing, But what should really have the
industry worried is the offer: Ice-T's new album
"Repossession," complete with 19 tracks as well as two
promotional downloads, is selling for just $4.99!
Good news for Ice-T fans, bad news for MusicNet & pressplay.
Related News from Mi2N:
» Altnet Signs Distribution Deal With Multi-Platinum Recording Artist Ice T
» VNUE Inc. To Acquire Music Rights Startup Soundstr
» Viberate & Imogen Heap Strive To Give Equal Opportunity To Every Artist
» Mixcloud Taps Gracenote for Advanced Music Recognition
» Copyright Royalty Board Increases Sirius XM Royalty Rate
» Live Entertainment Specialists Headliner Launch Premium Artist Booking Service
News Beat Directory
» [2018-02-18] YG PLUS And Gracenote To Bring K-POP To Fans Around The World; Gracenote And YG PLUS To Make All K-POP Music More Searchable And Discoverable On Global And Regional Streaming Music Platforms And Services
» [2018-02-17] VNUE Inc. To Acquire Music Rights Startup Soundstr; VNUE Acquisition Aims To Ensure A Fairer Royalty System
» [2018-02-17] Is Podcasting The New Radio?; 25% Of Surveyed Americans Say They've Listened To A Podcast In The Past Month, Up From Less Than 10% In 2008
» [2018-02-01] Insomniac Announces Inaugural Electric Daisy Carnival China Set To Debut In Shanghai; China Marks EDC's Second Location On The Asian Continent
» [2018-02-01] Viberate & Imogen Heap Strive To Give Equal Opportunity To Every Artist; Heap's Main Role In Viberate's Advisory Team Will Be To Help Further Guide Us Toward A Second To None Service For The Live Music Segment
» [2018-01-22] Italian Independent Music Collective Fil1993 Group Signs With MusicDish*China; MusicDish*China Will Be Developing Their Online Presence And Social Media In China As Well As Releasing Their Catalogue To Chinese Streaming Music Services
» [2017-12-25] MusicDish*China Presents 'Savage Guitarist' Todd Clouser In Beijing; As Part Of His #YouTheBrave Asia Tour That Includes 8 Shows Across Japan, Todd Will Be Giving Solo Shows At Laifu Livehouse On 12/27 And Temple Bar On 12/28
» [2017-12-20] Mixcloud Taps Gracenote For Advanced Music Recognition; Next-generation Audio Fingerprinting Helps Mixcloud Identify And Catalog Copyrighted Music Within User-generated Content
» [2017-12-18] Copyright Royalty Board Increases Sirius XM Royalty Rate; Judges Announce Royalty Rates And Terms For Satellite Audio Radio Services (SDARS) And Preexisting Subscription Services
» [2017-12-06] Lithuanian Band Grabs Bronze At The Silk Road Indie Music Festival 2017; Antikvariniai Kašpirovskio Dantys Competed With Bands From Belgium, Sweden, Armenia, Germany, Japan, South Africa, India, Norway, Poland, Italy And The UK As Well As China
» [2017-12-06] Live Entertainment Specialists Headliner Launch Premium Artist Booking Service; A Fully-managed Service That Simplifies The Process Of Booking Renowned Artists And Performers For Occasional Event Planners, Agencies And Brands
» [2017-11-27] Voice-Controlled Speakers & The Music We Listen Too; Music Is A Major Part Of The Way Amazon Echo And Google Home Owners Interact With Their Devices
follow MusicDish on